Blog & News
UX Blog and Studio News
Idea: Ladies who lunch - Connecting working ladies during lunch breaks
You probably all have that one issue you keep complaining about. It may be either something you miss or something you want to change. So you have two choices: You try to do something about it or you keep complaining which is - honestly - misspent time.
ROOOAAAAR - The Geekettez are part of the bwlions delegation team
We are delighted to announce that our studio has been selected to be one of ten delegates from Baden-Württemberg's creative industries travelling to this year's Cannes Lions International Festival for Creativity...
Ladies that UX is coming to Berlin.
To all the Berlin women in the field of user experience - there is another meet-up in town! Together with a few other ladies, Steffi co-founded the Berlin chapter of Ladies that UX, an international organisation connecting women in the user experience field. What is...
Deutsche Post's postage stamp machine vs. humans
6 UX flaws to avoid if you want to design stories with happy endings Last week I was standing in line to get a post stamp at the German post office. A task that can be done at the counter but also at annoying machines that give out 1 cent stamps (instead of change) if...
Lecture: Breaking down software-based barriers in the design process
Last Wednesday, we gave a presentation at the UIG Spring Conference about a tool that has greatly simplified our design process: Sketch App. Like many project teams, we are constantly asking ourselves where exactly we should start...
UX research methods - In which cases are user interviews actually appropriate?
In the design process, you can use various methods or a mix of methods to make the product, website or app "better" in the sense of "user-centred" - in other words, you gain valuable insights into the world of the user. In UX design, we use...
Anatomy of a design pitch
A case study of our first pitch experience In the midst of last summer's dog days we were following our morning routines containing smalltalk, twitter coffee, dealing with waking up, more coffee, slowly getting into workmode, opening mail, when - bam! - _the_ email...
A love story about Human-Machine Touchpoints turned Companionship
Being sick over the holidays can also have its advantages. I finally had the time to catch up on a lot of films I missed last year. One of them was HER by Spike Jonze - and it absolutely blew me away! So much so that I went straight to the...
Adapting creative writing methods in digital advertising
We recently worked on a project in which we were asked to create landing pages for marketing messages that would generate active users for a web service. The target group was a very diverse group of consumers. Frankly speaking, a typical advertising gig. While...
Idea: Ladies who lunch - Connecting working ladies during lunch breaks
You probably all have that one issue you keep complaining about. It may be either something you miss or something you want to change. So you have two choices: You try to do something about it or you keep complaining which is - honestly - misspent time.
ROOOAAAAR - The Geekettez are part of the bwlions delegation team
We are delighted to announce that our studio has been selected to be one of ten delegates from Baden-Württemberg's creative industries travelling to this year's Cannes Lions International Festival for Creativity...
Ladies that UX is coming to Berlin.
To all the Berlin women in the field of user experience - there is another meet-up in town! Together with a few other ladies, Steffi co-founded the Berlin chapter of Ladies that UX, an international organisation connecting women in the user experience field. What is...
Deutsche Post's postage stamp machine vs. humans
6 UX flaws to avoid if you want to design stories with happy endings Last week I was standing in line to get a post stamp at the German post office. A task that can be done at the counter but also at annoying machines that give out 1 cent stamps (instead of change) if...
Lecture: Breaking down software-based barriers in the design process
Last Wednesday, we gave a presentation at the UIG Spring Conference about a tool that has greatly simplified our design process: Sketch App. Like many project teams, we are constantly asking ourselves where exactly we should start...
UX research methods - In which cases are user interviews actually appropriate?
In the design process, you can use various methods or a mix of methods to make the product, website or app "better" in the sense of "user-centred" - in other words, you gain valuable insights into the world of the user. In UX design, we use...
Anatomy of a design pitch
A case study of our first pitch experience In the midst of last summer's dog days we were following our morning routines containing smalltalk, twitter coffee, dealing with waking up, more coffee, slowly getting into workmode, opening mail, when - bam! - _the_ email...
A love story about Human-Machine Touchpoints turned Companionship
Being sick over the holidays can also have its advantages. I finally had the time to catch up on a lot of films I missed last year. One of them was HER by Spike Jonze - and it absolutely blew me away! So much so that I went straight to the...
Adapting creative writing methods in digital advertising
We recently worked on a project in which we were asked to create landing pages for marketing messages that would generate active users for a web service. The target group was a very diverse group of consumers. Frankly speaking, a typical advertising gig. While...
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